US election: The power of women (The peculiar case of New Hampshire) - BBC’s point of view

On BBC News Magazine the journalist Kate Dailey explained in her article that women with their vote have made win Obama and at the same time lose Romney.
http://www.bbc.co.uk/news/magazine-20231337

    “When Republican candidates were caught making clumsy statements about rape and abortion, their supporters called the ensuing uproar a "distraction" from the real issues.

 But in this election, it became abundantly clear that women's issues are not fringe issues, and women are not a special interest group. Instead it was women who cast the bulk of the votes this election - 53%, and women who proved the deciding factor, breaking in Barack Obama's favour by 11 percentage points.

 At the same time, a historic number of female representative were elected, including the first openly gay senator (Tammy Baldwin, Wisconsin), the first Asian-American female senator (Mazie Hirono, Hawaii) and the first female military veteran wounded in combat (Representative Tammy Duckworth, Illinois)”.

 ( Kate Dailey, US election: Women are the new majority, BBC News Magazine, Washington)

  The article appoints the peculiar case of New Hampshire’s elections. New Hampshire will be the first state to send an all-female delegation to Congress. This is an historic result but in the article this is only mentioned.
For BBC it is more important pointing out the different approach that the two parties have had with female electorate. We can see a criticism of how Republicans have made their campaign. They didn’t have considered women power and their point of view.

  “Mitt Romney, to his credit, tried to tap into the power of female votes during the campaign by promising that a strong economy would mean better wages for women and more opportunity for female advancement. It wasn't enough. Women, says the pollster Norm Ornstein, are just as concerned with the economy as men. But their view of the economy tends to be more complex - they want both a robust employment rate and a strong social safety net if things go wrong.”

 ( Kate Dailey, US election: Women are the new majority, BBC News Magazine, Washington)

The trump card is precisely this. In Democratic Party the majority is constituted by female and minority candidates. They are women who talk to women. In Republican Party we have many fewer women. 

 Men and women split between the candidates: overall, 55% of women voted for Mr Obama, 44% for Mr Romney. For men, 52% voted for Mr Romney and 45% for Mr Obama.
In 2008, Mr Obama gained a higher percentage of the male vote (49%) and a similar percentage of the female vote (56%).
However, there was a division between married and unmarried women: 53% of married women voted for the Republican candidate, while Mr Obama won unmarried women two-to-one: 67% to 31%.
Overall, women make up more of the electorate - 53% - slightly more than their share of the US population.

These women made up 23% of the electorate this year, and they broke overwhelmingly for Obama, 67-31. (Married women preferred Romney 53-46.)

  ( Kate Dailey, US election: Women are the new majority, BBC News Magazine, Washington)

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